Mission, Vision & Values

A company’s mission, vision, and values are three key components of its overall strategy and purpose. The mission statement articulates the company’s core purpose and reason for being, while the vision statement outlines the company’s long-term aspirations and goals. The values statement defines the principles and beliefs that guide the company’s decisions and actions. Together, these statements help to communicate the company’s overall identity, direction, and priorities to employees, customers, and stakeholders. They can also serve as a framework for decision-making and goal-setting, and can help to create a shared sense of purpose and culture within the organization.

Related terms about: General Company Information